The Psychology of Selling (218-page book) Brian Tracy is one of the top professional speakers and sales trainers in the world today, and his The Psychology of Selling audio program is the best-selling sales training program in history. Now, his classic program for success has been updated and made available to you in this expanded book edition - a must-have for any salesperson. As a top salesman for 22 years, Tracy found that his most important breakthrough in selling was discovering that the "psychology of selling" was the secret to success. By learning how people think, why they buy, and what creative techniques you can use to perform and persuade, you will, as Tracy promises, "learn how to double, triple, and quadruple your sales and your income within a few months, or even a few weeks." Offering a proven, practical series of sales methods and techniques - including action exercises that individuals and organizations can apply immediately - there's not a more simple or straightforward method for success. Just follow Tracy's method, watch the results, and you'll be sold too. In this book, you will learn how to:Become positive, optimistic and happy as a professional salesperson; Get more and better appointments with better prospects; Set and achieve every sales and income goal; Make powerful, persuasive presentations; Recognize and respond to real buying motives; Answer every objection; Ask for the order several different ways; Unlock your creativity to find and sell to more customers; Use the 'Power of Suggestion' to tap into the buying emotions of your prospects; Market and sell more strategically; Manage your time and your territory for maximum results; Determine the real needs the prospect has that your product or service can satisfy; And much, much more!

The Psychology of Achievement Discover how to Achieve ALL of your Goals and live the life you've always dreamed of! If you're like me, you've always wanted to know the secret to unlimited joy, health, money, relationships, love: everything you have ever wanted. We've both seen people who have gotten everything they've ever wanted... whether it's driving expensive cars, traveling the world or having fantastic relationships with their family and friends... the question is... how did they get this lifestyle? It's simple... these people have discovered the techniques that allow them to achieve ALL their goals. I have compiled these techniques into 1 easy-to-follow program that will teach you how to create your goals, program yourself for success, take action now and have everything you have ever wanted. By applying these techniques now YOU can be the one driving the expensive car, traveling the world and enjoying phenomenal relationships. YOU can be the one to enjoy this lifestyle. "This program turned my life around. I purchased The Psychology of Achievement when I was unemployed and looking for answers. This program more than delivered. Six months after listening to these CDs, I started my own printing business and I met the woman of my dreams. I'm living the life I have always dreamed of!" Max Stern, Cincinnati, OH. Millions of people just like you have reached their goals because of The Psychology of Achievement. My 6-CD audio program is a world-wide best-seller. It has sold over 1,000,000 copies and has been translated into 20 different languages. Now is the time to achieve your goals. Buy The Psychology of Achievement today and begin the life you've always wanted to live.

The Power of Clarity (Six CDs plus workbook) The Power of Clarity How to decide exactly what you really want in every area of life! Set and achieve all your goals; Manage your time better and double your productivity; Decide exactly what you want and how to get it in every area of life; Make this year the most successful and productive year of your life. We are living today in perhaps the very best time in all of human history. There have never been more opportunities and possibilities for more people to accomplish more of their goals than exist right now. The level of affluence has never been higher, the average life span has never been longer, the number of options available to you has never been greater and the world situation, in terms of peace and prosperity, has never been more stable. Meanwhile, the explosion of knowledge and technology in the last few years, combined with the increasing intensity of competition in all fields, has led to an acceleration of the rate of change. More and more, you have too much to do and too little time. Your responsibilities and obligations seem to pile up, one on top of the other. There are never enough hours in the day. You may be doing better than you have ever done before. But at the same time, you often feel overwhelmed with the demands of your job and your personal life. You may be working harder today than ever before and yet you are getting less and less satisfaction and enjoyment from what you do. This program gives you the solution to these unavoidable challenges of modern life. The Power of Clarity: Find Your Focal Point, Maximize Your Income and Minimize Your Effort is based on more than twenty-five years of personal experience. This firsthand knowledge has been combined with extensive research into the habits and behaviors of men and women who accomplish vastly more than the average person in their personal and business lives. It starts with the question, "Why are some people more successful and effective than others?" The Power of Clarity answers this question completely. This program explains why and how some people accomplish vastly more in each of the important areas of their lives. It tells you how you too can accomplish more in your work while simultaneously having much moretime to spend with your family and on your personal activities. The Power of Clarity is a synthesis of the best ideas and strategies on personal management ever brought together in one place, in one simple, easy-to-use plan. It shows you to how to organize and simplify your life in the seven critical areas that are essential for complete balance and true peace of mind. You learn how to develop goals and plans in each of the areas that are important to you. You learn how to set clear priorities among the competing demands on your time. You learn how to focus single mindedly on the one thing that you can do at any given time to achieve the most important results possible for you in that area.

The Power of Charm How to win anyone over in any situation. Now, in his latest book, Brian Tracy gives readers the key they need to open any door...and get whatever they want, every time. The Power of Charm gives readers proven ways to become more captivating--and persuasive--in any situation. With his trademark directness, Tracy shows readers what charm can do, and how they can use simple methods to immediately become more charming and dramatically improve their social lives and business relationships. The Power of Charm will change your life by showing you how to:Capture anyone's attention and trust within the first few seconds of meeting; Win the support of others who can help your achieve your goals; Master the body language and advanced listening techniques that will make others feel that you are focused on them; Deliver more powerful and engaging talks and presentations; Dramatically improve your negotiation skills; Generate more business and win job promotions; And much more!

The Power of Branding Branding is the Key to Business Success! The image customers have of you and your company determines whether they will buy and how much they will pay. Learn how to: Position yourself as better than your competitors; Determine the attributes you will be known for; Create and build your own personal brand; Convey quality and ability to others; Take complete control over your future in your marketplace - starting today!

The New Model of Selling Apply a New Model of Selling that has revolutionized and transformed the careers of thousands of salespeople worldwide! Top sales professionals are those who have changed, adjusted and adapted to the new world of selling. They treat customers differently and they see themselves differently. They recognize that sales success requires very different approaches to the customer and the market.

The Management Advantage (Twelve audio cassettes, workbook) For the first time! Brian Tracy gets together with Tom Peters and 41 top management experts to bring you 12 solid hours of practical ideas you can use to be more effective in every part of your business life. This program brings you the philosophies, the principles, the advice and help of some of America's top academics and business leaders. A "mini-MBA" for better results - NOW!

The Luck Factor & Create Your Own Future ombination Save 40% - Create Your Own Future plus The Luck Factor for $60!! Dramatically increase your chances of success in achieving any goal in life. Discover why some people seem to have 'all the luck.' You learn how to: Create networks of positive people who can help you get ahead faster; Organize every aspect of your financial life and achieve personal wealth early in life; Develop boldness and self-confidence enough to deal effectively with every challenge; Focus on specific actions that increase your likelihood of success; Put the 'luck factors' of knowledge, skill, contacts and preparation to work for you; Leverage the use of money, good work habits, timing, speed and innovative thinking; Achieve more of what you really want Ñ faster than you can imagine possible. This combination includes: The Luck Factor (six CD-set); Create Your Own Future (270-page hard-cover book).

The Luck Factor Session One: The Law of Luck - The nature of luck. The Law of Cause and Effect. America, the land of opportunity. The fantastic power of the mind. The Law of Action and Reaction. The Law of Sowing and Reaping. Increasing you probabilities of success. Hitting the bull's-eye. The Law of Averages. The Law of Attraction. The Law of Belief: A double-edged sword. The greatest luck factor of all. The Law of Expectations. The Law of Subconscious Activity. The Law of Correspondence. The Law of Mental Equivalence. The power of suggestion. The Law of Responsibility. Success is not an accident. Session Two: Personal Strategic Planning - Coincidences don't happen. Serendipity: the three princes of Serendip. The principle of Synchronicity: getting in "the zone". Personal strategic planning. The Law of Control. The Law of Purpose. Freeing yourself from the Law of Accident. The Law of Clarity. Determining your value, vision, and mission statement. The Law of Desire. Creating your dream list and a list of goals. "What if it works?" The Law of Accelerating Acceleration. The 80/20 rule. The Law of Concentration. Session Three: Thriving in The Information Age - Brain power in the Information Age. The winning-edge concept. The Law of Integrative Complexity. The future belongs to the competent. Learning more, earning more. The Law of Self Development. Making a fortune from your 10 percent-new ideas. When preparation meets opportunity. Making your lucky breaks. The Law of Talent. The Law of Variety. Digging your own intellectual foundation. Expanding your knowledge through reading. Learning to speed read: OPIR method. Maintenance reading and growth reading. Asking for advice. Session Four: The Magic of Mastery - Taking the time for mastery. Curing the "something for nothing" and "quick fix" diseases. The Law of Service. Increasing your value to "customers." Getting what you deserve. Are you in the right field? The Law of Ability. The Law of Practice. Making a skill list. Identifying your Critical Success Factors. Determining your Key Result Areas. The Law of Incremental Improvement. The Kaizen Principle. The Power of Decision. The Law of Love. The Law of Improvement. Session Five: Developing the Power of Belief - The Law of Liking. The importance of a positive attitude. The Law of self-esteem. Becoming mentally fit. Powerful mental programming techniques: Using the Law of Affirmation, the Law of Substitution, positive visualization, emotionalization. The Law Reversibility. The power of empathy and the Law of Emotional Reciprocity. Creating an appealing image. Session Six: Cultivating Winning Relationships - The Law of Relationships. Applying the Law of Probabilities to relationships. The Laws of Attraction and Repulsion. The Law of indirect Effort. The Law of Giving. The power of generosity: the example of John D. Rockefeller. Finding your ideal life mate. The Law of Work. Creating your reference group. The power of successful networking. The Law of Credibility...

The Excellent Manager (Sixty-minute video/DVD, two identical 60-minute audios plus workbook for training) What to do . . . how to do it . . . when and where to do it . . . it's all here! Discover the 21 steps to becoming an excellent manager. Concentrate your powers and master the seven vital functions of a manager. How to achieve superior results with and through others. The key to effectiveness: determining critical result areas, setting measurable standards of performance, leading, communicating, team-building, delegating, motivating, negotiating, hiring, firing, conducting meetings, making decisions, and solving problems.

The Creative Manager (Sixty-minute video/DVD, two identical 60-minute audios plus workbook for training) Learn how to unlock the creative potential of your mind, and that of your team, to solve problems, make decisions and achieve breakthroughs in every area of your personal and business life Ñ 21 different ways! Develop innovative ideas and strategies to improve sales, cut costs, solve problems; Practice Brainstorming and Mindstorming on every obstacle or difficulty; Make effective decisions that get immediate results; Get everyone "thinking like a genius"; Unlock your mental powers - for life!

The Creative Manager Learn how to unlock the creative potential of your mind, and that of your team, to solve problems, make decisions and achieve breakthroughs in every area of your personal and business life Ñ 21 different ways! Develop innovative ideas and strategies to improve sales, cut costs, solve problems; Practice Brainstorming and Mindstorming on every obstacle or difficulty; Make effective decisions that get immediate results; Get everyone "thinking like a genius"; Unlock your mental powers - for life!

The 10 Keys to Personal Power (One 60-minute DVD) With this program, you will learn the 10 C's of success; how to create a "force field" that attracts everything you need to realize your goals; the source of energy and enthusiasm; how to put the Law of Accumulation to work in your life. You'll discover the one critical quality that will determine your success. You'll become more successful, positive and optimistic; an unstoppable human being.

The 100 Absolutely Unbreakable Laws of Business Success (300-page hard-cover or soft-cover book) Why are some people more successful in business than others? Why do some businesses flourish where others fail? Renowned business speaker and author Brian Tracy has discovered the answers to these profoundly puzzling questions. In this eye-opening practical guide, he presents a set of principles or "universal laws" that lie behind the success of business people everywhere. Learn how to: Attract and keep better people; Produce and sell more and better products and services; Control costs more intelligently; Increase your profits; And much, much more. A wealth of practical advice distilled into 100 easy-to-understand and easy-to-apply laws covering the major areas of work and business. Tracy provides a wealth of practical advice distilled into 100 easy-to-understand and easy-to-apply laws covering the major areas of work and business. He provides numerous real-life examples to illustrate how each law functions in the world and practical guidance and exercises for applying each to your life and work.

Teleseminar Combination Get powerful tips on everything from goal setting to sales success from BrianÕs Live Teleseminars! Brian TracyÕs Teleseminar includes the following 22 sixty-minute CDs: Double Your Productivity/Double Your Time Off; Learn how to get more done, faster and easier. The Power of Branding - Branding is the key to business success! Pump Up Your Profits! Increase sales and revenues, reduce cost and expenses, and boost your profits! Masterful Management! Take charge of yourself and get on top of all your responsibilities today! Make A Million! More people are becoming millionaires today than ever before. So can you! Money, Money, Money - Learn how to start wherever you are and achieve lifelong financial success! Unlock Your Potential! - Achieve more out of life, faster than you ever thought possible! Superstar Selling! Increase your sales and income immediately! Time Management for Results Learn how to gain two extra hours of productive time each day! Turbostrategy Conduct a fast, efficient, effective, strategic planning exercise on yourself and your business. Magical Marketing Learn how to position yourself and your company to outsell your competition in any market. Change Your Thinking, Change Your Life Become a no-limit person! How to unlock your full potential for success, achievement and more money. The Secrets of Raising Super Kids How to Raise Happy, Healthy, Self-Confident Children - And Give Your Kids the Winning Edge Superior Sales Management How to find, manage, motivate and build a high-performance sales team. Negotiate the Best Deal Learn how to be a skilled negotiator in every area of life. Your ability to negotiate well can save or make you thousands of dollars every year! Fit and Trim for Life Learn how to get your weight under control and keep it there for life! Simple, proven, mental and physical techniques to get thin and fit - fast! Simplify Your Life Includes a series of simple, proven ideas and techniques to improve the quality of your life. Communicate With Power How to sell your ideas, persuade others and get your point across in any situation. Goals! Decide exactly what you want in every area, determine the obstacles you will have to overcome and identify the knowledge and skills you require to achieve your goals! Crunch Time! Every business experiences problems, difficulties, temporary failures and disappointments continually. Crunch Time! shows you how to handle any business or personal crisis. Speak on Your Feet How to plan, prepare and deliver powerful talks and presentations for personal and business audiences! The Way to Wealth in America America is the land of opportunity for anyone who knows how to take advantage of it. Learn how 5,000,000 people have become millionaires - and how you can too!

Take Back Your Life!: The Power to Get Things Done Breaking the Success Barrier (6 CD-Program) Learn how to apply the 12 Military Principles of Strategy to achieve great success in every area of your life. The Power of Clarity(6 CDs, plus workbook) How to decide exactly what you really want in every area of life! The Ultimate Goals Program (8 CDs, plus workbook)Learn the 21 most important strategies and techniques ever discovered to help you accomplish more of your goals, faster than you ever have before.

Superstar Selling! Increase your sales and income immediately! Learn how to find more and better prospects, uncover needs, make effective presentations, close the sale and get referrals - starting today. You learn how to: Get more and better appointments; Build instant rapport and credibility; Identify real needs and buying motivations; Sell higher-priced products against lower-priced competitors; Answer questions and deal with objections; Overcome price concerns and resistance; 7 Ways to Close the Sale; Get referrals from every person you talk to; And much, much more.

Superior Sales Management (Sixty-minute DVD, two identical 60-minute audios plus workbook for training) Learn how to recruit, interview, manage, motivate and build a top sales team. In this powerful one-hour seminar, with audio and workbook, you learn how to set quotas, coach and counsel salespeople, run sales meetings, fire non-performers, and hit all your numbers. Video, audio cassette, workbooks - complete program!

Superior Sales Management (12 audio cassettes plus workbook) This comprehensive program packs thousands of profitable strategies into a 8-hour session designed to help cut costs, increase sales and dramatically improve profits. Some of the things you will discover are how to guarantee you hire the best person for the job every time, 2 ways to brainstorm for breakthrough ideas, how to sell like a seasoned pro, 21 ways to get extraordinary performance from ordinary employees, how to hold brisk, precise, productive meetings and much, much more.

Superior Sales Management Become an Outstanding Sales Manager! How to find, manage, motivate and build a high-performance sales team. Learn how to: Recruit the best people ; Motivate them to increase sales; Deal with poor performance; Plan, organize, delegate, supervise and get the best from each person.